Experience

2021.2- 2021.6

AE Intern

Shanghai, China

2020.12-2021.2

PR Intern

Shanghai, China

2020.5-2020.8

Branding Intern

Shanghai, China

2020.3-2020.5

Event Planning Intern

Online

2019.6-2019.8

Intern

Shanghai, China

2016.6-2016.8

Event Planner

Online

2017.7-2017.8

Seattle, Washington

2016.9-2018.5

Treasurer

Omaha, NE

Ogilvy (Shanghai)

• Joined the AliExpress (cross-border e-commerce platform of Alibaba Group), Wynn hotel and resort, Tmall, Skechers projects, specifically worked on the rebranding, anniversary, 618, and other mega promotions.

• Conducted market research & analysis, participated in the brainstorm, and assisted in the proposal and creative output.

• Accepted customer brief, received customer proposal and feedback, made timely adjustments according to customers’ demand.

MSL Group

• Supported in a leading Hongkong real estate company project, including its branding in Shanghai and Beijing.

• Operated the WeChat official account for the HK company and obtained a monthly viewer increase of 1,000 with my effort; the viewer, like, and forward rate enhanced 169%, 39%, and 101%, respectively.

Paidon International Trade (Shanghai) Co., Ltd.

• Designed, maintained, and updated product manuals and managed the WeChat official account.

• Sorted out the company’s existing product data and supported marketing planning, graphic production, and promotion.

USAmentors International Education LLC.

• Gathered industry and competitor information, conducted marketing research, designed posters &QR code for new projects, and analyzed survey results for tutors’ consultation.

BDO Lixin Tax Agents Co., Ltd.

• Assisted team projects in organizing resources & data,  involved in multiple companies’ annual tax reporting.

Panopath (WeChat Official Account)

• Organized WeChat group lecturers among college students and liaised with the speaker to confirm details.

• Analyzed the company’s existing products and planned innovative events catering to the market demand.

National Student Leadership Conference

Simulated the Entrepreneurship & Management team, took business lectures, and pitched product (ad design).

Future Business of America

Participated in the National Future Business of America Meeting and Competitions, monthly visited and volunteered at local jail, organized and participated in weekly bagel sale at school, and involved in the Final Angel project sale, especially the funds’ management.

Education

2018 - Present (2022)

GPA 3.7

Syracuse University

Graphic Design in S.I. Newhouse School of Communications

Psychology in College of Arts & Sciences

Marketing in Martin J. Whitman School of Management (Minor)

Honor

Typography Design

Honorable Mention in Graphis New Talent Annual 2021 (Graphis Inc.)

Dean’s List

Success Scholarship

Skills

Python, HTML, CSS, Microsoft Excel, PowerPoint, Word

Adobe Photoshop, After Effect, XD, Illustrator, InDesign, Premiere Pro

Figma, Fluid UI, Final Cut Pro, Xiumi, Gaoding Design

WeChat Public Account, Weibo, Instagram, YouTube

Multitasking & Information Research